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Privacy and Cookie Policy

JSDV (Pty) Ltd

Effective date: 4 May 2026

1. Introduction

JSDV (Pty) Ltd (“JSDV”, “we”, “us”, “our”) respects your privacy and is committed to protecting your personal information in accordance with the Protection of Personal Information Act, 2013 (“POPIA”) of South Africa, and where applicable, the General Data Protection Regulation (“GDPR”).

This Privacy and Cookie Policy explains how we collect, use, store, and protect your personal information when you visit jsdvgroup.com (the “Website”) or interact with us through our services.

By using the Website, you acknowledge that you have read and understood this policy. If you do not agree with this policy, please do not use the Website.

2. Who We Are

JSDV (Pty) Ltd is the responsible party (data controller) for the personal information collected through the Website.

  • Registered name: JSDV (Pty) Ltd
  • Location: Pretoria, South Africa
  • Information Officer: Jochie Schoeman
  • Contact email: info@jsdvgroup.com

For formal correspondence regarding personal information, please contact us by email and we will provide a postal address for delivery if required.

3. Personal Information We Collect

We collect personal information in the following ways:

3.1 Information you provide directly

When you complete a contact form (such as our “Get in touch” or “Book a consultation” form on the Website), we may collect:

  • Your name
  • Your email address
  • Your phone number (if provided)
  • Your company or organisation name (if provided)
  • The content of your message or enquiry

3.2 Information collected automatically

When you visit the Website, we automatically collect certain technical information through cookies and similar tracking technologies, including:

  • Your IP address (anonymised where possible)
  • Browser type and version
  • Device type and operating system
  • Pages visited and time spent on each page
  • Referring website or source
  • General geographic location (city or region level)

3.3 Information from third parties

We may receive limited information about you from third-party platforms (such as LinkedIn, Meta, or Google) when you interact with our advertising or content on those platforms, in line with their respective privacy policies.

4. How We Use Your Personal Information

We process your personal information for the following purposes:

  • Responding to enquiries: to reply to your contact or consultation requests.
  • Providing services: to deliver the AI consulting, advisory, training, or related services you have requested.
  • Website analytics: to understand how visitors use the Website and to improve its performance and content.
  • Marketing and advertising: where you have given consent, to deliver relevant advertising on third-party platforms (such as Meta and LinkedIn) and to measure the effectiveness of our campaigns.
  • Legal and regulatory compliance: to comply with applicable laws and regulations.

5. Lawful Basis for Processing

Under POPIA and GDPR, we process your personal information only where one of the following applies:

  • Consent: you have given clear consent for us to process your information for a specific purpose (for example, accepting marketing cookies).
  • Contract: processing is necessary to enter into or perform a contract with you (for example, providing requested services).
  • Legitimate interest: processing is necessary for our legitimate business interests, balanced against your rights and freedoms.
  • Legal obligation: processing is necessary to comply with a legal duty.

6. Cookies and Tracking Technologies

The Website uses cookies and similar tracking technologies to function correctly, analyse usage, and (with your consent) deliver relevant advertising.

6.1 What are cookies?

Cookies are small text files placed on your device when you visit a website. They allow the website to recognise your device, remember your preferences, and collect information about how you use the site.

6.2 Categories of cookies we use

We classify the cookies on our Website into the following categories:

  • Strictly necessary cookies: required for the Website to function. These cannot be disabled.
  • Analytics cookies: help us understand how visitors interact with the Website. We use Google Analytics 4 for this purpose.
  • Marketing and advertising cookies: used to deliver relevant advertising and measure ad performance. We use Meta Pixel (Facebook/Instagram) and LinkedIn Insight Tag for this purpose.

6.3 Specific cookies and services we use

The following third-party services may set cookies on your device:

  • Google Tag Manager: a tag management system used to deploy other tools on the Website. Operated by Google LLC.
  • Google Analytics 4 (G-WPLM49RDZM): provides aggregate analytics about Website usage. Operated by Google LLC. See Google's privacy policy.
  • Meta Pixel (2190907068350946): tracks Website interactions for advertising and measurement on Facebook and Instagram. Operated by Meta Platforms, Inc. See Meta's privacy policy.
  • LinkedIn Insight Tag (Partner ID 10065353): tracks Website interactions for advertising and measurement on LinkedIn. Operated by LinkedIn Corporation. See LinkedIn's privacy policy.
  • JotForm: form collection tool used for our “Get in touch” and “Book a consultation” forms. Operated by Jotform Inc. See JotForm's privacy policy.

6.4 Managing your cookie preferences

When you first visit the Website, you will see a cookie consent banner allowing you to accept all cookies, reject non-essential cookies, or customise your preferences by category.

You can change your preferences at any time by clicking the “Cookie Preferences” link in the Website footer.

You can also block or delete cookies through your browser settings. However, doing so may affect the functionality of the Website.

7. How We Share Your Personal Information

We do not sell your personal information. We may share it with the following categories of recipients:

  • Service providers: third parties that help us operate the Website and deliver our services (such as hosting providers, form tools, analytics platforms, and advertising platforms listed in section 6.3).
  • Professional advisors: such as accountants and legal advisors, where necessary.
  • Regulatory and law enforcement bodies: where required by law.

Where personal information is transferred to service providers outside South Africa, we ensure appropriate safeguards are in place in line with POPIA section 72.

8. How Long We Keep Your Personal Information

We retain personal information only for as long as necessary to fulfil the purposes for which it was collected, or as required by law.

  • Contact form submissions: retained for up to 24 months from last interaction, unless an ongoing client relationship is established.
  • Analytics data: retained for up to 14 months in Google Analytics.
  • Marketing audiences: retained for up to 180 days on advertising platforms, in line with platform defaults.
  • Client records: retained for the duration of the engagement and for a further period as required by tax and accounting law (typically five years).

9. How We Protect Your Personal Information

We take reasonable technical and organisational measures to protect your personal information from loss, misuse, unauthorised access, disclosure, alteration, and destruction. These measures include encrypted connections (HTTPS/SSL), restricted access to systems, and use of reputable third-party providers.

However, no method of transmission over the internet or electronic storage is fully secure, and we cannot guarantee absolute security.

10. Your Rights

Under POPIA, you have the following rights in relation to your personal information:

  • Right to access: request a copy of the personal information we hold about you.
  • Right to correction: request that we correct inaccurate or incomplete information.
  • Right to deletion: request that we delete personal information that is no longer needed or that we are processing unlawfully.
  • Right to object: object to the processing of your personal information for direct marketing or on legitimate-interest grounds.
  • Right to withdraw consent: withdraw consent at any time where processing is based on consent. This will not affect the lawfulness of processing carried out before withdrawal.
  • Right to lodge a complaint: complain to the Information Regulator of South Africa if you believe we have not handled your personal information lawfully.

To exercise any of these rights, please contact us at info@jsdvgroup.com.

11. Contacting the Information Regulator

If you are not satisfied with our response, you may lodge a complaint with the Information Regulator of South Africa:

12. Children's Privacy

The Website is not intended for children under the age of 18. We do not knowingly collect personal information from children. If you believe a child has provided us with personal information, please contact us so we can delete it.

13. Changes to this Policy

We may update this Privacy and Cookie Policy from time to time to reflect changes in our practices, technologies, legal requirements, or for other operational reasons. The latest version will always be available on this page, with the effective date updated accordingly.

Material changes will be notified through the Website or by other appropriate means.

14. Contact Us

If you have any questions about this policy or how we handle your personal information, please contact:

  • Information Officer: Jochie Schoeman
  • Email: info@jsdvgroup.com
  • Location: Pretoria, South Africa